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If all those costs didn't quickly pay back, why do they all release a new version of every other ball every 12 months. Those are obviously real costs but not a significant burden.A ton of cost.
Redesign and obviously work to improve. Stopping machines that are running to create another line/ball. Or the purchase of factory expansion, some of which are at limit already.
That doesn’t even delve into the the entire marketing costs of completely changing a message.
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