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Package arrived at THP HQ today and I was delightfully surprised to see the coming soon Cobra wedge. Years ago Trusty Rusty was in bags everywhere and seeing it back for re-release was wonderful.
IN RUST WE TRUST[SUP]TM[/SUP]
COBRA[SUP]®[/SUP] BRINGS BACK THE TRUSTY RUSTY[SUP]TM[/SUP]
Trusty Rusty Wedges are Back and COBRA Announces the Big Trusty Rusty
CARLSBAD, CA (NOVEMBER 3, 2011) – Get ready for chipping, cheers and fist pumps - COBRA is bringing back the Trusty Rusty wedges. The fan favorite is back in three style-defying cosmetics that rust over time for versatility, enhanced feel and shot making.
The Trusty Rusty wedges come in three finishes: an all over pre-rusted finish, satin finish with pre-rusted hitting area and black PVD. Each features a non-plated finish that is 7% softer than chrome and will rust more over time, promoting maximum allowable spin and enhanced feel. The True Temper Dynamic Gold S200 shaft has been painted black with non-glare coating and precision laser engraving for a striking look.
“Golfers of all abilities looking for enhanced feel and versatility should use the Trusty Rusty wedges,” commented Tom Preece, Vice President of Club Research and Development at COBRA PUMA GOLF. “We used 100% Raw, unplated 8620 Carbon Steel which rusts over time for enhanced feel, shot making and versatility.”
COBRA partnered up once again with short-game guru Phil Rodgers for the development of the Trusty Rusty wedges. Using Phil’s expertise, the successful attributes of the original Trusty Rusty and new technology, COBRA created the modernized Trusty Rusty; complete with non-plated finishes, Tri-Bounce sole and laser precision technology.
“COBRA’s first Trusty Rusty wedges were loved by golfers everywhere,” said Bob Philion, President, COBRA PUMA GOLF. “We frequently get requests from our consumers and Tour Players to bring these back. We’re excited to be expanding into a new category, revitalizing the Trusty Rusty name with new finishes and improved technology. Our Tour Players already love the wedges and you’ll see quite a few in their bags on Tour.”
A unique and personal wedge cosmetic will develop over time as the Trusty Rusty rusts, benefiting the golfer by providing improved feel. While the wedges will rust on their own, there are ways to speed up the rusting. COBRA will share ways the wedges can rust faster and invites consumers to share their tricks by joining the conversation on our Twitter handle, @cobragolf using the hashtag #InRustWeTrust.
COBRA is also releasing an all new wedge designed for maximum forgiveness. The Big Trusty Rusty[SUP]TM[/SUP] is made from low density, light weight steel enabling a larger profile for enhanced forgiveness. The super wide, tri bounce rounded sole combine versatility with ultimate forgiveness and the specialty non-plated finishes allow the wedges to rust over time for enhanced feel and maximum allowable spin.
COBRA Trusty Rusty Wedges Technology
The COBRA Trusty Rusty Wedges are made with 100% raw, unplated 8620 carbon steel that will rust over time. The Tri-Bounce Sole with rear scallop provides enough bounce for forgiveness but keeps the leading edge height low so golfers can get underneath the ball. The Lamkin 3GEN[SUP]®[/SUP] Grip has improved vibration damping, stays soft and tacky in all playing conditions and does not absorb moisture. A longer length with less taper allows for consistent feel when golfers need to choke down on close shots.
Tri-Bounce Sole with Rear Scallop
· Higher bounce in the center with relief in the heel and toe optimizes performance for long, medium and short/flop shots
Laser Precision Technology
· Patent-pending aggressive machined grooves with post-laser milling. Features four distinct surface roughnesses that result in maximum allowable spin
Specialty Rusted Finishes
· Promotes maximum allowable spin and enhanced feel with non-plated finishes that rust over time.
Big Trusty Rusty
The Big Trusty Rusty wedges feature a COBRA Steel shaft painted black with non-glare coating. It also features precision laser engraving that showcases the steel beneath the black. The Lamkin 3GEN grip has a longer length with less taper for consistent feel on choke down shots while the women’s grip is a Winn Wrap.
Super wide, tri-bounce rounded sole
· Combines ultimate forgiveness with versatility
Laser Precision Technology
· Patent-pending aggressive machined grooves with post-laser milling. Features four distinct surface roughnesses that result in maximum allowable spin
Specialty Rusted Finishes
· Promotes maximum allowable spin and enhanced feel with non-plated finishes that rust over time
The Trusty Rusty Wedges (MAP $119) are available in men’s right handed lofts of 51°, 55° and 59° with a True Temper Dynamic Gold S200 shaft. Left-handed lofts of 53°, 55° and 61° and right-handed lofts of 49°, 53° and 57° are available through custom ordering. Big Trusty Rusty Wedges (MAP $119) are available in men’s right-handed lofts of 55° and 60°. Right-handed 50° loft and women’s flex graphite shafted lofts of 55° and 60° are available through custom ordering.
Both the Trusty Rusty and Big Trusty Rusty will be available at retail December 9[SUP]th[/SUP], 2011. To find an authorized COBRA dealer near you, please visit the COBRA dealer locator at http://www.cobragolf.com/dealer-locator
For more information on the COBRA Trusty Rusty, Big Trusty Rusty or for additional COBRA product information, visit us at www.cobragolf/com. Stay up to date with the latest products, events and COBRA Tour athletes at Facebook.com.cobra and on our Twitter handle: @cobragolf
Tri-Bounce
All black finish
True Temper Dark Steel shaft
It is gorgeous
IN RUST WE TRUST[SUP]TM[/SUP]
COBRA[SUP]®[/SUP] BRINGS BACK THE TRUSTY RUSTY[SUP]TM[/SUP]
Trusty Rusty Wedges are Back and COBRA Announces the Big Trusty Rusty
CARLSBAD, CA (NOVEMBER 3, 2011) – Get ready for chipping, cheers and fist pumps - COBRA is bringing back the Trusty Rusty wedges. The fan favorite is back in three style-defying cosmetics that rust over time for versatility, enhanced feel and shot making.
The Trusty Rusty wedges come in three finishes: an all over pre-rusted finish, satin finish with pre-rusted hitting area and black PVD. Each features a non-plated finish that is 7% softer than chrome and will rust more over time, promoting maximum allowable spin and enhanced feel. The True Temper Dynamic Gold S200 shaft has been painted black with non-glare coating and precision laser engraving for a striking look.
“Golfers of all abilities looking for enhanced feel and versatility should use the Trusty Rusty wedges,” commented Tom Preece, Vice President of Club Research and Development at COBRA PUMA GOLF. “We used 100% Raw, unplated 8620 Carbon Steel which rusts over time for enhanced feel, shot making and versatility.”
COBRA partnered up once again with short-game guru Phil Rodgers for the development of the Trusty Rusty wedges. Using Phil’s expertise, the successful attributes of the original Trusty Rusty and new technology, COBRA created the modernized Trusty Rusty; complete with non-plated finishes, Tri-Bounce sole and laser precision technology.
“COBRA’s first Trusty Rusty wedges were loved by golfers everywhere,” said Bob Philion, President, COBRA PUMA GOLF. “We frequently get requests from our consumers and Tour Players to bring these back. We’re excited to be expanding into a new category, revitalizing the Trusty Rusty name with new finishes and improved technology. Our Tour Players already love the wedges and you’ll see quite a few in their bags on Tour.”
A unique and personal wedge cosmetic will develop over time as the Trusty Rusty rusts, benefiting the golfer by providing improved feel. While the wedges will rust on their own, there are ways to speed up the rusting. COBRA will share ways the wedges can rust faster and invites consumers to share their tricks by joining the conversation on our Twitter handle, @cobragolf using the hashtag #InRustWeTrust.
COBRA is also releasing an all new wedge designed for maximum forgiveness. The Big Trusty Rusty[SUP]TM[/SUP] is made from low density, light weight steel enabling a larger profile for enhanced forgiveness. The super wide, tri bounce rounded sole combine versatility with ultimate forgiveness and the specialty non-plated finishes allow the wedges to rust over time for enhanced feel and maximum allowable spin.
COBRA Trusty Rusty Wedges Technology
The COBRA Trusty Rusty Wedges are made with 100% raw, unplated 8620 carbon steel that will rust over time. The Tri-Bounce Sole with rear scallop provides enough bounce for forgiveness but keeps the leading edge height low so golfers can get underneath the ball. The Lamkin 3GEN[SUP]®[/SUP] Grip has improved vibration damping, stays soft and tacky in all playing conditions and does not absorb moisture. A longer length with less taper allows for consistent feel when golfers need to choke down on close shots.
Tri-Bounce Sole with Rear Scallop
· Higher bounce in the center with relief in the heel and toe optimizes performance for long, medium and short/flop shots
Laser Precision Technology
· Patent-pending aggressive machined grooves with post-laser milling. Features four distinct surface roughnesses that result in maximum allowable spin
Specialty Rusted Finishes
· Promotes maximum allowable spin and enhanced feel with non-plated finishes that rust over time.
Big Trusty Rusty
The Big Trusty Rusty wedges feature a COBRA Steel shaft painted black with non-glare coating. It also features precision laser engraving that showcases the steel beneath the black. The Lamkin 3GEN grip has a longer length with less taper for consistent feel on choke down shots while the women’s grip is a Winn Wrap.
Super wide, tri-bounce rounded sole
· Combines ultimate forgiveness with versatility
Laser Precision Technology
· Patent-pending aggressive machined grooves with post-laser milling. Features four distinct surface roughnesses that result in maximum allowable spin
Specialty Rusted Finishes
· Promotes maximum allowable spin and enhanced feel with non-plated finishes that rust over time
The Trusty Rusty Wedges (MAP $119) are available in men’s right handed lofts of 51°, 55° and 59° with a True Temper Dynamic Gold S200 shaft. Left-handed lofts of 53°, 55° and 61° and right-handed lofts of 49°, 53° and 57° are available through custom ordering. Big Trusty Rusty Wedges (MAP $119) are available in men’s right-handed lofts of 55° and 60°. Right-handed 50° loft and women’s flex graphite shafted lofts of 55° and 60° are available through custom ordering.
Both the Trusty Rusty and Big Trusty Rusty will be available at retail December 9[SUP]th[/SUP], 2011. To find an authorized COBRA dealer near you, please visit the COBRA dealer locator at http://www.cobragolf.com/dealer-locator
For more information on the COBRA Trusty Rusty, Big Trusty Rusty or for additional COBRA product information, visit us at www.cobragolf/com. Stay up to date with the latest products, events and COBRA Tour athletes at Facebook.com.cobra and on our Twitter handle: @cobragolf
Tri-Bounce
All black finish
True Temper Dark Steel shaft
It is gorgeous
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